Nomos Design Ethos: Fully Invested in Bauhaus
If you aren’t familiar with the watch brand Nomos, then you should have a good sense of their style and value by the end of this review. Nomos is a German watch company originally founded in 1990 hailing from Glashütte. They are a rare gem in the market as they research and manufacture all their own movements. I mention this because many brands in similar price points ($1,000+) still borrow their movements from major movement manufactures.
Their design ethos seems to fall squarely in the Bauhaus style designs. This means that their designs often lack unnecessary details, in hope for a clean, minimalist touch. This doesn’t mean that they are plain, it simply means the designs are thought out in such a way to keep a clean useful appearance. Nomos, among a few others, is well-known for contributing it’s entire lineup to the Bauhaus-inspired styling. This simple design and approach to watchmaking isn’t for everyone. You have to appreciate clean modern design with slight flourishes of color. Nomos is famous for surprising us with thoughtful pop of color along their dials and sub-dials.
The Art Work Series
Recently, Nomos just launched their at work collection with an impressive 14 new watch offerings. The idea for the series is that these should be a daily wearer whether the person is at work, on the beach, or at home. One of the most notable things about this series is that all the pieces are 39mm Neomatik models equipped with the ultra-thin, automatic DUW 3001 caliber. This is a nice contrast to previous Neomatiks which were usually smaller at 35-36mm. If you’re a modern buyer, you’ll appreciate the larger size without being distastefully too large.
At Work Family of Watches
The At Work Series falls into 4 families of Nomos watches: Metro, Tangente, Orion, and Tetra. With each family, you can choose between the silvered dial, a dark blue Nachtblau dial, and the new Silvercut Dial which features a horizontal brushed surface. I’m actually a fan of the Silvercut with it’s pops of color and the industrial feel on the dial.
As a special bonus there’s a solid rose gold Metro which I find quite appealing. I currently own a Nomos Tangente Mokka in 18k yellow gold with a chocolate dial. It was way back in the early 2000s when Nomos branched out and made a gold version of it’s steel lineup. It’s refreshing to see, albeit at a price around $9,700. Still though, it’s nice that Nomos is exploring with gold again. I hope they consider platinum one day.
If you noticed, one thing that is missing from the watch is the date window. These are meant to be time only affairs. I’m actually OK without a date window. After all, I have a computer, a smartphone, and a million other ways to know the date.
I will say this many many time, but I feel Nomos is greatly undervalued as a brand. All of the watches (save the gold Metro) are all under $5,000. That represent tremendous value as you get their brand new in-house movement, in a smart stylish case.
For more information, visit NOMOS Glashütte online.